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Younique Healthcare joins the BHTA

Younique Healthcare joins the BHTA

The British Healthcare Trades Association (BHTA) has welcomed Younique Healthcare as a new member, a retailer that specialises in assessment-led mobility and access solutions, from specification to installation and aftercare.

The BHTA spoke to directors Andy Haines and Lee Cadman to learn more about Younique Healthcare’s assessment-led approach, service pathway, plans for growth, and why it joined the association.


Younique Healthcare Andy Haines and Lee Cadman image
Lee Cadman (left) and Andy Haines (right), the co-founders of Younique Healthcare

About Younique Healthcare’s co-founders

Co-founded by Andy Haines and Lee Cadman, Younique Healthcare is led by two directors with complementary strengths and a shared emphasis on tailored solutions where comfort, posture, and real-world usability matter.

Andy, Director for Commercial and Product Development, is a healthcare mobility specialist recognised for pairing commercial leadership with practical clinical problem-solving. His work spans independent assessments, complex seating set-ups, and collaboration with charities and partner organisations to match people with the right equipment and support, as well as a wider business development and product focus within the UK medical devices and mobility space.

Lee, Director for Retail and Services, brings a customer-first, operations-led approach, with a hands-on focus on personalised assessments, high-quality equipment, and consistent follow-through, helping to turn complex needs into workable, dignified day-to-day outcomes. Beyond Younique Healthcare, Lee is involved in community-facing mental health and disability work through The Black Country Blokes C.I.C., which won the King’s Award in 2025.

What is Younique Healthcare? 

Established in 2018, Younique Healthcare supports disabled people, families, clinicians, and care settings with assessment-led supply, installation, and aftercare, aiming for safe, practical outcomes that improve independence, comfort, and day-to-day function.

Its services cover wheelchairs and specialist seating, moving and handling equipment, access solutions (including modular ramps and threshold options), and LOLER inspections and certification.

Younique Healthcare operates an assessment-led pathway, which involves understanding needs and risks, such as the environment, user ability, carers, transfers, skin integrity, and safety; confirming measurements and constraints; proposing suitable options; supplying, installing, and commissioning solutions; and then handover, user guidance, and aftercare/support.

Andy describes the company’s ethos as “inclusive by design”, balancing independence, safety, and value, while avoiding “one-size-fits-all” provision. Lee adds that this is underpinned by clear assessment and record-keeping, installation standards, and aftercare.

Younique Healthcare, which is Disability Confident-registered, works with individuals, families, occupational therapists, physiotherapists, case managers, care homes, supported living providers, care agencies, and local authority/public sector-style referrals, where applicable.

“We are a disabled family operating within the market that we serve and that serves us,” Andy added.

Some of Younique Healthcare’s supply partners include BHTA members like Permobil, Sunrise Medical, Etac, and BES Healthcare.

Future plans

Looking ahead, Younique Healthcare says it is navigating economic pressures and ongoing supply chain constraints, while exploring opportunities to develop its own product ranges. The team is also planning either a new shop or a consolidation into a larger Midlands premises.

Younique Healthcare is also planning to open another shop or consolidate into one bigger premises in the Midlands.

The decision to join the BHTA

The directors say joining the BHTA builds on their existing awareness of the association and supports a wider programme of training and development. “We felt the time was right to nail our colours to the mast”, Lee commented.


To find out more about how the BHTA can support your business and how to become a BHTA member, visit this page.

BHTA welcomes Gibb Group as a new member

BHTA welcomes Gibb Group as a new member

The British Healthcare Trades Association (BHTA) has welcomed Gibb Group as a new member.

Gibb Group provides medical service provision across multiple industries, operating in the UK and globally. The BHTA recently caught up with Karen Scott, Head of Clinical Services & Innovation at Gibb Group, to learn more about the organisation, its services, and the value of BHTA membership.


A commitment to safe, reliable, and innovative products and services

Gibb Medical & Rescue team image
Gibb Group Medical & Rescue team

Gibb Group Medical & Rescue is part of a wider group called Gibb Group Limited, which is made up of four key divisions:

  • Medical & Rescue: Expert medical and rescue training, equipment, governance, compliance, and staffing solutions.
  • Safety & Survival: high-quality PPE, safety products, and workwear.
  • Tools & Supplies: Tools and control solutions, along with maintenance, repair, and operations supplier.
  • Rental & Service: Short-term and long-term rental options and PPE and survival equipment inspection, testing, cleaning, and laundering services.

Gibb Group Medical & Rescue stives to keep people safe and operations running by delivering first-class turnkey solutions, with high-quality products and services.

Karen said: “Our ethos is built on safety, reliability, and innovation. We partner with leading organisations across energy, marine, and industrial sectors to deliver solutions that protect lives and enable operational success.”

Gibb Group works with airport and local authority fire and rescue services, and, since 2016, it has become one of the leaders in medical service provision for the renewable energy industry.

“Our market-leading EURIECA® programme of training, medical equipment, and clinical governance has been widely adopted in both onshore and offshore wind at home but also abroad in the US and Europe,” explained Karen. “We have ambitious plans to deliver the same services in the APAC region, where there is a growing wind energy market.”

Beyond its impact in the renewable energy industry, Gibb Group has also experienced major growth in its provision of offshore medics supporting wind farm organisations, where it deploys an experienced healthcare professional, complete with the equipment they require to do their role, to the point of injury.

Karen continued: “So we are the end users of a lot of the products we provide, as well!”

Bringing two decades of experience to a global market

Founded in 2005 as Trauma & Resuscitation Services (Trauma Resus), the organisation began as a specialist provider of trauma training and clinical governance to the UK’s fire and rescue services.

In 2024, Trauma Resus was acquired by Gibb Group and now operates as its Medical & Rescue division. This acquisition enabled access to a broader global network, expanded training capability, and equipment supply across oil, gas, marine and renewable sectors.

Although the name has changed, the heart of the organisation remains the same, with the same people, principles and dedication to excellence.

Karen added: “Over two decades, we’ve built strong relationships with our customers, suppliers, and partners — and have been privileged to work alongside some of the most skilled and passionate professionals in the industry.”

Tangible benefits of being a member of the BHTA

One of the main reasons Gibb Group joined the BHTA was to access expert guidance on regulatory changes and product recalls, which can create uncertainty.

Membership also closely aligns with Gibb Group’s commitment to quality and professionalism.

Karen said: “It gives us a stronger voice in shaping industry standards and offers invaluable networking and knowledge-sharing opportunities.

“Being part of a larger association can strengthen our voice, but we are also hoping to bring our expertise and knowledge to the association as well and make a positive impact.”

Gibb Group prides itself on maintaining rigorous standards, reflected in its ISO accreditations and memberships of professional bodies.

Karen continued: “Additionally, our memberships in professional associations not only demonstrate our dedication to staying abreast of industry trends and best practices but also provide us with valuable networking opportunities and access to resources that further enhance our capabilities.

“These accreditations and memberships serve as a testament to our unwavering dedication to delivering the best services and products whilst upholding the highest standards of integrity and reliability, so BHTA was a natural alignment with our goals.”

International expansion on the horizon

Looking ahead, Gibb Group aims to continue expanding its Medical & Rescue offering in the UK and internationally. The company already operates across the UK, EU, USA, and APAC regions and is focused on growing its global customer base.

To support these ambitions, Gibb Group has recruited staff into international development roles.

Karen enthused: “We are excited to see where we are 12 months from now!”


To find out more about how the BHTA can support your business and how to become a BHTA member, visit this page.

APA Parafricta joins the BHTA

APA Parafricta joins the BHTA
Claire Cotes, Managing Director at APA Parafricta image
Claire Cotes, Managing Director at APA Parafricta

The British Healthcare Trades Association (BHTA) has welcomed APA Parafricta as a new member, which manufactures garments and bedding to prevent pressure injuries.

The BHTA recently caught up with Claire Cotes, Managing Director at APA Parafricta, to learn more about how the firm’s patented low-friction garments and bedding prevent pressure injuries and how BHTA membership offers valuable advice and guidance on challenges such as net zero compliance and the Drug Tariff Renewal process.


A background in finance and business

Claire originally qualified as a chartered management accountant while working at Black and Decker, after completing a business studies degree in Newcastle. After having children, she worked part-time as the office manager for a local builder and then ran her own catering business.  

This background in finance and business led to Claire joining APA Parafricta in January 2020, during covid. She became Managing Director in 2022.

“Working in the healthcare industry has certainly reassured me I didn’t miss my calling as a nurse, and I have nothing but admiration for anyone working in a clinical role,” she added.

Life-changing pressure ulcer prevention products

Claire explained that while most people would, unsurprisingly, assume that pressure ulcers are caused solely by pressure, friction and the associated shearing is actually a big part of the process.

As a manufacturer of garments and bedding to prevent pressure injuries, Claire said that APA Parafricta is the only company to focus on this.

“We developed and patented our unique low-friction fabric, and this is the main component in all of our undergarments, bootees, and bed sheets. We have hospitals who have used the bootees for over 10 years and have never had a hospital acquired heel pressure ulcer whilst using them, so we know they work!”

APA Parafricta Undergarment VELCRO image
APA Parafricta Undergarment

Claire also commented that she has spoken to tissue viability nurses who have remarked that using APA Parafricta’s undergarments have “literally changed their wheelchair users’ lives” by stopping recurrent pressure ulcers.

“It’s hugely satisfying to know that our products actually make such a difference,” continued Claire. “The products are washable and reusable and are available on FP10.”

APA Parafricta Bootee image
APA Parafricta Bootee

How BHTA membership gives access to expert advice and guidance

Claire noted some of the difficulties around net zero demands and carbon reduction plans for SMEs and how the BHTA can support in these areas.

She explained: “Demands for net zero and carbon reduction plans are constantly looming, and the expectation seems to be to spend thousands on consultancy, despite the NHS claiming to be SME-friendly.  I’m very aware of “not knowing what I don’t know” so I hope the BHTA will be useful for that.”

Claire added that BHTA membership was recommended to her by an associate for the purpose of expert guidance through the new Drug Tariff Renewal process.

“When trying to achieve adoption into new hospital trusts, “not invented here syndrome” is a recurring issue, which I know other companies face, and we certainly can’t overcome that issue alone,” Claire added.

Future plans

Looking ahead, APA Parafricta is looking forward to all of the events arranged for Stop the Pressure week (17-21 November 2025). In addition, Claire said that the company is constantly exploring ways to improve its products and make them relevant to a wider audience.


To find out more about how the BHTA can support your business and how to become a BHTA member, visit this page.

Urathon joins the BHTA

Urathon joins the BHTA

The British Healthcare Trades Association (BHTA) has welcomed Urathon as a new member, which provides high-quality community equipment that helps people live more independently and comfortably.

The BHTA recently caught up with Lucy Carson, COO & Finance Director at Urathon, to learn more about the firm’s commitment to quality community equipment; future plans; and the value it sees in joining the BHTA’s trusted network that offers industry support, shared values, and opportunities for collaboration and development.


Urathon staff - Lucy Carson, COO & Finance Director, Lawrence Weaver, Supply Chain Manager, and Ian Batchelor, Sales Director image
Urathon staff – Lucy Carson, COO & Finance Director, Lawrence Weaver, Supply Chain Manager, and Ian Batchelor, Sales Director

Bringing varied finance and accounting expertise to Urathon

Lucy has gained experience across a diverse range of industries, from working with a company that owned a chain of 150 pubs and clubs, to a large corporate wire and cable manufacturing business, and more recently, a small local printing firm.

“My roles have always been rooted in finance and accounting, giving me a strong understanding of both large-scale operations and close-knit, community-driven businesses,” she explained.

Making a difference in the community

Urathon is a community equipment provider that works with local authorities, healthcare providers, and retail partners to make sure its products truly meet the needs of the people who use them.

“Our focus has always been on quality, innovation, and care — making a real difference in everyday life,” Lucy said.

Urathon recently welcomed two university graduates to the team, who are helping elevate the provider’s marketing and social media presence while also supporting sales efforts. Lucy enthused: “It’s been great bringing in some fresh ideas and energy!”

Lucy Carson, COO & Finance Director at Urathon image
Lucy Carson, COO & Finance Director at Urathon

Why being a BHTA member is synonymous with being part of a valued network

Lucy explained when she came across the BHTA: “I first heard about the BHTA when I saw all the fantastic support they were offering following the collapse of NRS, and it really highlighted how valuable the association is to our industry.

“It showed me that the BHTA isn’t just about membership — it’s about community, guidance, and standing together as a sector.”

For Urathon, being a BHTA member means that the company is part of a trusted network that shares its values of quality, integrity, and professionalism.

The BHTA also provides timely access to industry insights, best practices, and networking opportunities that are not available elsewhere, which will all help Urathon grow and continue improving the services it offers to customers.

Event presence and exciting product launches

Urathon will be attending the OT Show for the first time this year and has just secured a bigger stand.

On 4 December, Urathon will be attending the British Healthcare Trades Industry Awards 2025, which provides an excellent opportunity to network and celebrate the healthcare industry’s success.

Urathon also recently achieved ISO 9001 accreditation, which is a huge milestone for the company and Lucy’s team.

Looking ahead, Urathon is excited to be launching some new and innovative products for the retail sector in 2026. The firm will be attending Naidex again next year with an even bigger stand.

Lucy also has a big aspiration for Urathon next year: “My goal is for Urathon to be nominated for a BHTA Award in 2026.”


To find out more about how the BHTA can support your business and how to become a BHTA member, visit this page.

UDOOR becomes a BHTA member

UDOOR becomes a BHTA member

The British Healthcare Trades Association (BHTA) has welcomed UDOOR as a new member. UDOOR specialises in manufacturing and installing high-quality bathtub doors and frames that can be fit into pre-existing baths.

The BHTA recently caught up with Fay Hanrahan, UK Branch Manager at UDOOR, to explore the company’s ethos; product offerings; leadership story; and commitment to safety, accessibility, and ethical business practices within the healthcare and assistive technology sector.

Fay Hanrahan, UK Branch Manager at UDOOR image
Fay Hanrahan, UK Branch Manager at UDOOR


How a passion for meaningful work centred around empathy led to the establishment of the UDOOR UK branch

From a young age, Fay has always been drawn to work that feels meaningful, whether it’s supporting individuals directly, helping to build stronger communities, or contributing to environmental causes.

“Living a life with purpose has always been my guiding principle, and it continues to shape the choices I make today,” Fay said.

Fay studied Psychology and Philosophy at university, two subjects that continue to deeply resonate with her. While acknowledging that, post-graduation, role-specific degrees often provide a clearer path into the job market, Fay is grateful that the route she took opened up a lot of opportunities. These included taking up a wide range of people-focused roles, both in the UK and abroad.

Fay continued: “Over the years, I’ve worked in education with children, supported vulnerable individuals, led community outreach projects, and worked with businesses to improve their outreach. Each of these roles taught me how to connect with people from all walks of life, to listen without judgement, and to communicate with clarity and care.

“These experiences helped shape my approach to leadership and reinforced my belief that empathy is not just a soft skill but a powerful tool in any role that involves people.”

When the opportunity arose to work with the founders of UDOOR to establish the UK branch, Fay jumped on the chance. Fay was involved from day one, helping to lay the foundations of the business in the UK.

“We work with customers who may be struggling with mobility or simply want to stay safe and independent in their own homes,” Fay added.

“Knowing that the UDOOR can make people’s lives safer and, for some, help them stay at home for longer is incredibly rewarding.

“I’ve worn a lot of hats, from customer care and marketing to navigating governmental processes and collaborating with local authorities, which has become an increasingly important part of our work and given me a deep appreciation of how all the moving parts come together.”

Since launching the UK branch, UDOOR has successfully expanded into several other countries, an evolution that Fay is proud to have played a part in.

UDOOR image

Making baths safer and accessible – without a full renovation or major disruption

UDOOR specialises in manufacturing and installing high-quality bathtub doors and frames that can be fit into pre-existing baths. The UDOOR was designed to be installed into a wide range of baths, including corner baths and freestanding baths.

There are two main products:

  1. The UDOOR bathtub door, a fully watertight door for bathing and showering.
  2. The UDOOR frame, a low-threshold, doorless option for shower-only use.

“Our ethos is centred on improving safety and accessibility in the home without unnecessary disruption,” Fay explained.

Since the bath stays put, there is no need for a full renovation. Installation takes less than a day, and the bath is ready to use the next day.

UDOOR’s main customers are elderly individuals, people with reduced mobility, people with chronic health conditions, and those who want to be safe and remain independent at home.

The firm works closely with individuals, families, occupational therapists, and local authorities across England, Wales, and parts of Scotland. 

Why becoming a BHTA member builds credibility with customers

Fay first came across the BHTA while actively looking for a recognised, reputable, and trusted trade association that aligned with UDOOR’s values and high standards.

“We work with individuals who may be vulnerable or concerned about their safety at home, so building credibility and demonstrating our commitment to high standards is incredibly important to us,” Fay emphasised. “We want customers, carers, and professionals to feel confident in our products and the way we do business.”

Fay added that working with the BHTA also strengthens UDOOR’s voice when working with local authorities, healthcare professionals, and businesses that share a commitment to a safe, ethical service.

Helping older people to integrate technology into their everyday lives

UDOOR constantly works to improve the way it uses technology in its processes in its factories, with its teams, and how the firm interacts with customers.

Over the years, Fay has noticed a global shift towards integrating technology with everyday life. She underlined that this is something many older individuals struggle with.

UDOOR greatly values the BHTA’s guidance and support in navigating these challenges.

Keeping up to date with relevant industry information

Fay looks forward to joining BHTA webinars to stay informed and connected with the wider industry. She is also keen to attend future events to keep up with changes, share insights, and learn from others facing similar challenges.

She added: “On a personal level, I’m looking forward to taking part in upcoming BHTA events, which I hope will be great opportunity to build connections and share what we’ve learned along the way.”

Looking ahead

As for UDOOR’s future plans, the firm is continuing to focus on improving its customer service and growing its team to meet increasing demand. Further international expansion is also on the horizon, and UDOOR is currently testing new variations of its product to meet a wider range of preferences.


To find out more about how the BHTA can support your business and how to become a BHTA member, visit this page.

BHTA welcomes Merits Health Products UK as a new member

BHTA welcomes Merits Health Products UK as a new member
Frank Robertson, UK Manager of Merits Health Products UK image
Frank Robertson, UK Manager of Merits Health Products UK

The British Healthcare Trades Association (BHTA) has welcomed Merits Health Products UK as a new member. Merits Health Products UK offers manual wheelchairs, powerchairs, rehab powerchairs, mobility scooters, accessibility equipment, stairlifts, patient aids, and seating and positioning products.

The BHTA recently caught up with Frank Robertson, UK Manager of Merits Health Products UK, to learn more about how Frank started at the firm, the company’s extensive product portfolio, and how becoming a BHTA member affirms that the company is ethical, professional, and reputable.  


Taking learnings from a diverse background and developing an ambitious prototype powerchair to becoming the UK manager of Merits Health Products UK  

Frank is a professional mechanical engineer with over 35 years’ experience in engineering, manufacturing, and management, including jobs outside of the UK. 

In 2018, Frank was looking for a new challenge. He had worked in aerospace, defence, consumer electronics, telecommunications, even environmental services, and banking. He was looking for something different, something that would make a difference to people.

Frank was approved by a recruitment company that was looking for someone with experience of managing diverse engineering teams from different companies and institutions to research, design, and build a leading-edge power wheelchair for young people. A wheelchair that would meet the mobility challenges that young people said they faced every day and also incorporate the latest in technology that could complement a wheelchair.

The project was the Wheels of Change led by the charities Whizz Kidz and Duchene UK and funded by the players of the Peoples Postcode Lottery and Motability Operations.

“It was an extremely challenging project, placing young wheelchair users at the centre of design, and, in spite of the Covid pandemic, we delivered the ambitious Dream Wheelchair prototype in November 2020,” Frank said.

The Dream Wheelchair project was a success, and the charities wanted to investigate if it would be possible to develop it for production and launch it on the market.

Merits Ultra Mid powerchair image
Merits Ultra Mid powerchair

Enter Mike Laiman, Global VP Operations of Merits Health Products Co.

Frank explained: “Merits not only designs and builds mobility products under its own Merits, Avid, Pilot, and Precision Comfort brands, but it is also one of the major contract manufacturers of powered wheelchairs and other mobility products.”

Mike saw the potential in the Dream Wheelchair and the similarities it had to the Avid Axcel Front Wheel Drive wheelchair that was already in development. Mike committed Merits to build the Mk2 and Mk3 prototypes of the Dream Wheelchair.

Frank continued: “Sadly, the funding available to Whizz Kidz and Duchenne UK ran out, and Mike asked me to join Merits, which was investigating entering the UK market with its own Avid brand of complex powered rehab wheelchairs, and the rest, as they say, is history.

“I am now the UK manager for Merits, establishing Merits brands in the UK with one eye on Europe, and I still get to work with our engineering and research & development teams in Taiwan and the USA.”

How Merits Health Products began

Merits Health Products Co. is a Taiwanese-owned company founded by Larry Cheng in 1986 because his mother required a wheelchair, and he thought he could design and build a wheelchair that could meet his mother’s specific needs better than the wheelchairs available in Taiwan at that time.

Since then, the company has grown to become a global corporation with operations in Taiwan, China, Vietnam, the US, and, from April 2024, the UK. 

Merits Health Products UK’s life-enhancing product offering

The current range in the UK includes the Avid brand Axcel and Axcel Narrow, which Frank states is the narrowest front-wheel-drive wheelchair on sale in the UK; the Velocity, the firm’s premium mid-wheel-drive fully featured rehab wheelchair; and the Merits Ultra Mid, the company’s entry-point rehab model that is still highly capable and feature-packed.

The P326e Vision Sport wheelchair launched in the UK at this year’s Naidex.

“It received a lot of attention for its comfortable and easily accessible seating, high manoeuvrability, and good looks,” Frank commented.

Merits Health Products UK recently introduced its Pilot range of stairlifts in the UK. Additionally, the firm has just announced the acquisition of Aergo Health and its patented Air Cell Seating Technology. By focusing on healthy and functional seated posture, Aergo solutions help reduce pain and prevent pressure ulcers.

The Merits Health Products ethos

Frank described the company’s ethos and commitment to high-quality solutions: “At Merits we believe in ‘enhancing life through mobility’. We strive to enable independence and accessibility for all, by providing life-enhancing quality solutions that support people in living their life to the fullest.

“The Merits Health Products logo, consisting of four red hearts, is a symbol of our commitment to provide products second to none. The four red hearts represent faithfulness, caring, love, and untiring determination toward our goal of enhancing human life. We commit to continue our efforts in providing the best possible products and services available at a competitive cost to our customers.”

Merits Health Products is driven to improve lives – every day, all over the world – by making high-quality manual wheelchair, powerchair, rehab powerchair, mobility scooter, accessibility, patient aid, stairlift, and seating & positioning products.

The company provides reliable, expertly engineered solutions for nearly every need. Its innovative designs constitute years of experience and research to fully understand the specific needs of individuals.

“Through years of consultations, personal contacts, and studies, Merits Health Products has adapted every way conceivable to satisfy our customers efficiently with quality and professionalism,” continued Frank.”

Merits Health Products UK has also enhanced laboratory testing capabilities to help customers solve quality challenges and improve product reliability.

The function of the in-house laboratory is not only to meet the test standards and regulations but also to take into account the customer’s reasonable use habits to verify the quality of the firm’s products and to gain the trust of distributors and the trust of end-users in its quality.

Merits Velocity powerchair image
Merits Velocity powerchair

Navigating challenges in a global context

Even though it is part of a global corporation, Merits Health Products UK faces the same challenges as any new start-up company.

Frank stated: “The world is a rapidly changing place right now.

“We have ships having to avoid the Suez Canal because of the threat of missile attacks, adding cost and time to supply chains. The growing threat of a trade war through the implementation of tariffs.

“It is beyond us as a company to avoid these global issues, but our global footprint allows us to manufacture our products in the right locations to minimise the impact such issues have on everyone.”

Building its UK dealer network

Merits Health Products UK believes it has the right products for the UK market and is now working to build a network of dealers to represent it across the UK. This is so that users everywhere can have access to its products in the knowledge that they have a local dealer supported by a multinational mobility company that believed in making a difference to people’s lives. 

Plans for the future

Merits Health Products UK is looking to expand its current product range. It already has in development new powerchairs that have been designed specifically for the UK market to cope with the infrastructure challenges that exist in the UK and Europe.

The plan is to launch these products at Rehacare in September, where the company will have a large stand with Merits Health Products employees from around the world. At Rehacare, the company will further exhibit a wide variety of products from its different brands.

Why becoming a BHTA member reinforces that the firm is ethical and trustworthy

The BHTA is a trade association in the healthcare and assistive technologies arena, working on behalf of its members to improve industry standards and consumer protection. With more than 400 members of retailers, installers, service providers, distributors, and manufacturers, this represents many of the current and future companies Merits Health Products UK wants to work with and as its customers.

“What better way to demonstrate to them the standards and values we believe in than to join a trade association that they are also members of?” Frank explained.

Merits Health Products UK believes that being a member of the BHTA demonstrates to the mobility sector that it is a moral company with high ethical standards that can be a trusted supplier to their business.

Being a part of the BHTA means that the company has to conform to the BHTA Code of Practice. This code ensures that the mobility and healthcare community who need Merits Health Products UK’s products can trust that the company is professional, ethical, and has their best interests at heart.

Frank highlighted another important benefit of being a BHTA member: “We also recognised strong BHTA membership provides an opportunity for its members to interact and engage with regulatory and standards-setting bodies, both domestic and international, and to be a part of the BHTA’s activities, improving standards for the provision of quality healthcare and assistive technology products and services.”

Attending BHTA events

Merits Health Products UK plans to attend the Future of Medtech conference on the 13th of May in Northampton, as the company sees immense value in the potential to introduce new technological innovations, such as the IoT.

The firm also plans to attend the South West Regional Networking event in Bristol on the 8th May, where it hopes to find out other members’ interests and what they require from a supplier like Merits Health Products UK.


To find out more about how the BHTA can support your business and how to become a BHTA member, visit this page.

Meyra UK joins the BHTA

Meyra UK joins the BHTA
James Malcolm, General Sales Director UK & Ireland at Meyra UK image
James Malcolm, General Sales Director UK & Ireland at Meyra UK

The British Healthcare Trades Association (BHTA) has welcomed Meyra UK as a new member. Meyra UK offers a comprehensive range of mobility solutions, which include sports wheelchairs, powerchairs for complex rehabilitation needs, and an extensive paediatric range.

The BHTA recently caught up with James Malcolm, General Sales Director UK & Ireland at Meyra UK, to find out more about James’ background in the mobility industry, the firm’s focus on strengthening partnerships with dealers and distributors, and the value of becoming a BHTA member.


James has over 15 years of experience in the mobility sector, as he explains: “It feels like a lifetime ago, but my journey in the mobility sector began in 2007 as an area sales manager.

“Since then, my career has evolved significantly. I’ve had the privilege of working with some of the leading manufacturers, service providers, and retailers in the industry, alongside many dedicated professionals committed to delivering high-quality products and services to a diverse range of end-users.

“These experiences have provided me with valuable insights and a deeper understanding of the mobility sector, fostering both my professional and personal growth. This journey has ultimately led me to my current role at Meyra UK.”

Meyra UK is part of the globally respected Meyra Group, which was founded in Germany in 1936. Renowned for its user-centred design and innovation, Meyra offers a comprehensive range of mobility solutions. These include configurable, active, and sports wheelchairs; e-powered chairs for daily use and complex rehabilitation needs from Meyra and the TA service; and the Netti range for users requiring advanced seating and positioning.

“Additionally, we offer an extensive paediatric and bariatric range,” adds James. “Our product portfolio is extensive.”

Meyra products have been in the UK for many years, but Meyra UK is now focusing on strengthening its partnerships with dealers and distributors. By collaborating closely, Meyra UK strives to provide them with the tools and support needed to deliver its innovative mobility solutions effectively across the UK and Ireland.

Meyra UK’s ethos is all about inspiring the joy of life for end-users, their families, caregivers, and all other parties involved in the process of offerings its products to the end-user.

The firm decided to become a BHTA member for multiple reasons, among them being the association’s ability to effectively lobby on behalf of its members, valuable networking opportunities, and adding credibility to the business.

“I have been a supporter of the BHTA since I entered the industry,” said James.

“Upholding ethical standards and best practices is crucial for the mobility sector, and collaboration between OEMs, service providers, and distributors is essential to ensure that users—whether accessing products through contracts or private purchase—receive high-quality solutions that adhere to best practices and the BHTA Code of Practice.

“The BHTA also plays a vital role in advocating for our industry with governments and regulatory bodies, both old and new.

“Being a member of the BHTA adds credibility to our business, provides access to valuable industry insights, and connects us with a supportive community that is dedicated to advancing healthcare and independent living solutions.”

Like all OEMs, Meyra UK faces various challenges. It focuses on leveraging advanced technologies and developing new products to meet the evolving needs of its customers. Additionally, the company is committed to environmental responsibility and sustainability in our operations and product designs.

James discusses how the BHTA can assist in this area: “The BHTA can support us by advocating for policies that promote environmental sustainability and reduce regulatory burdens. Furthermore, the BHTA can facilitate networking opportunities and partnerships within the industry to share best practices and innovations.”

One of the biggest draws for becoming a BHTA member is the chance to network with like-minded industry peers. James is already taking advantage of this.

“I recently joined an online meeting with leading retailers in the industry, which was highly informative,” he comments. “I look forward to attending additional BHTA events, as these are invaluable for staying informed on industry trends, networking with other professionals, and discussing key issues in the sector.”

There are some exciting developments ahead for Meyra UK, with new products and events on the horizon. The company will be attending Naidex 2025 and is also planning several product roadshows and workshops across the country.

“We recently showcased our innovative Gaze Driver, an eye-control system for powered wheelchairs, at Rehacare in Dusseldorf, and the response was very positive,” says James. “We are planning to launch it in the UK next year.

“Additionally, we will be unveiling new products in our Active range, thanks to our continued collaboration with designer Rainer Küschall, as well as new innovations in our E-Power range.”

Meyra UK also plans to grow the UK team and will actively be recruiting throughout 2025 as part of its expansion plans.


To find out more about how the BHTA can support your business and how to become a BHTA member, visit this page.

BHTA welcomes ISKOmed UK as a new member

BHTA welcomes ISKOmed UK as a new member
Greg Whelan, Managing Director of ISKOmed UK image
Greg Whelan, Managing Director of ISKOmed UK

The British Healthcare Trades Association (BHTA) has welcomed ISKOmed UK as a new member. ISKOmed UK is the UK subsidiary of ISKO Koch GmbH, which designs and manufactures specialist medical device equipment.

The BHTA recently caught up with Greg Whelan, Managing Director of ISKOmed UK, to learn more about Greg’s background, the firm’s range of specialist products, and how being part of the BHTA can help lobby for important change.


An interesting journey to ISKOmed UK

“The journey to ISKOmed UK has been quite an interesting one,” Greg exclaimed.

In 2017, Greg joined Nexus DMS (the exclusive ISKO Koch UK distributor), which was soon taken over by Apex Medical. In 2022, Greg was promoted to Director. At the same time, the ISKO Koch agreement amicably ended with the now rebranded Wellell.

Greg said: “Roll onto 2024 and I realised I loved the ISKO products and sector. The opportunity arose for me to join ISKOmed UK, and the rest is history.

“It’s been an inspirational journey in the healthcare sector so far. I’ve learnt so much from all those I’ve worked alongside, met incredible people, made local and international friends, but, most of all, being part of something that absolutely makes a difference to people’s lives, for me, is truly why I do this.”   

All about ISKOmed UK

ISKOmed UK is the UK subsidiary of ISKO Koch GmbH, which is a designer and manufacturer of specialist medical device equipment. In the UK, ISKOmed UK markets and demonstrates its range of specialist beds for individuals with more complex needs.

Greg said: “With the newly rebranded Rotadorm (previously Rotapro) representing our rotational chair bed/stand-up bed range and a much wider offering, including bariatric beds, standing frames, and physiotherapy rehabilitation couches, we are well positioned to accommodate a varied client base and their needs.”

The partnerships in the business bring in skillsets including sales and marketing, regulatory, distribution, design and manufacture, and, importantly for the UK market, a clinical input.

Stuart Barrow, Clinical Director of ISKOmed UK image
Stuart Barrow, Clinical Director of ISKOmed UK

Stuart Barrow is the clinical director of ISKOmed UK.

“Stuart being a qualified occupational therapist for almost 25 years with an extensive background in social services and private equipment and adaptations was the perfect fit for our UK company,” Greg continued. “We are delighted to have him recently join us as our clinical director.” 

Stuart continues to run Promoting Independence, a bespoke clinical practice that runs the Occupational Therapy Adaptation Conference (OTAC), making his day-to-day clinical skills and operational management a perfect fit for the business.

How the BHTA offers support by providing important supply chain information

Being a BHTA member can give firms access to important, relevant, and timely information regarding supply chain issues.

Greg explained: “The ongoing issues facing the global economy have an impact on everyone’s daily life in some way, whether it’s cost of living, energy costs, or sourcing components.

“Our supply chain issues seem somewhat less with German manufacturing. We enjoy quick delivery times and fortunately do not suffer the well documented issues that shipping freight can be subjected too from the Far East.

“I believe that the BHTA support offered to the membership is vital where logistics is being affected, and, as a member previously, have utilised their knowledge in this area to assist the business.”

Future plans

ISKOmed UK will be attending all of the remaining OTAC events in 2024 and throughout 2025. The firm is also the headliner sponsor of the Moving and Handling Conference in October 2025.

Greg added: “We are also greatly looking forward to the BHTA Awards Dinner 2024 in November, giving us a great opportunity to meet with colleagues and partners in the industry.”

Greg said that there could be more new products from ISKOmed UK very soon.

The value of BHTA membership

Greg has highlighted the benefits of being a member of the BHTA, which importantly includes being part of an association that represents companies’ interests and concerns and lobbies for change.

“As a recent new member and having been a member in my previous organisation, I wanted ISKOmed UK to enjoy the full benefit from being part of the association and to be an active component within it,” Greg explained.

“When you enter a marketplace in your own right, it’s important to be supported by a body that represents the interests and concerns of the healthcare sector and one that can take the voice of its membership and lobby for change on their behalf. The BHTA is that industry recognised association and, for the healthcare sector, the voice that is needed.

“Our first Section meeting is being kindly hosted by Medstrom on the 9th of October. I am personally looking forward to meeting my peers and offering relevant input as required.”


To find out more about how the BHTA can support your business and how to become a BHTA member, visit this page.

ProSys International joins the BHTA

ProSys International joins the BHTA
Gill Sims, Clinical & Commercial Director at ProSys International image
Gill Sims, Clinical & Commercial Director at ProSys International

The British Healthcare Trades Association (BHTA) has welcomed ProSys International as a new member. ProSys International designs, develops, and manufactures a range of clinical supplies and medical devices for acute and secondary care environments.

The BHTA recently caught up with Gill Sims, Clinical & Commercial Director at ProSys International, to discover more about the firm, the value of being a BHTA member, and difficulties keeping up with the latest regulations.


Providing high-quality and cost-effective solutions

Gill enjoyed a successful career in medical device sales for over 30 years. She has previously worked in the stoma, urology, wound, and obstetrics and gynaecology markets.

Gill recently joined ProSys International to support the firm’s vision and business development strategy in expanding its bowel management, pressure area care, and infection control portfolio in both primary and secondary care environments.

“As a registered nurse I am passionate in supporting healthcare professionals with best practice solutions to support and overcome the challenges faced in today’s clinical and home care settings,” Gill enthused. “Providing products and educational services to enable care of the highest standard is our goal and we are building a respected team to spread our reach and support at grass roots.”

Gill says that contributing to the development of exciting new products in the pipeline in a dynamic environment is incredibly rewarding. ProSys International’s overall goal is to deliver high-quality and cost-effective solutions, which involves multidisciplinary professionals supporting the firm’s projects from the outset.

The company anticipates launching its latest development in early 2025. This will mark the start of a programme that sees the true development of the ProSys International brand over the next three years.

How ProSys International started

Prosys International is a micro SME founded in the late 1990s by Graham Steer. As a mechanical and bioengineer, Graham grew the business with a focus on the design, development, and manufacturing of medical devices.  

The company developed a range of products to assist in the management of highly infectious bodily fluids based upon super absorbent systems, and this subsequently led to the development of the Secco Faecal Management system. The Secco Faecal Management System Secco Protect™ is an easy-to-use system that reduces skin breakdown and pressure ulcer development, while preventing cross contamination. With its unique super absorbency technology, it contains spillages and odours as well as maintains patient dignity. 

“Most recently a range of pressure relieving devices were added to the product portfolio, and this addition will be a focus for the business as we move in a new strategic direction,” Gill adds.

The ProSys International range of products are sold via a range of distribution channels including the NHS Supply Chain. 

How the BHTA can help ProSys International tackle challenges

Gill explains that, for a small team, it is difficult to keep up to date with the latest regulations, as resources are stretched.

She says: “For any size organisation the trials and tribulations of endeavouring to comply with both regulatory and voluntary requirements in the 21st Century is like ‘pushing water uphill’, but with the added issue of reduced resources in a company the size of ProSys our small team can be stretched, regulatory compliance is without a doubt our biggest challenge ahead.

“Barry Holland, Regulatory Affairs Manager for the company, explains that the two main adverse events in recent history that caused most disruption within the compliance field have been the PIP Breast Implant Scandal of 2010 and Brexit in 2020.

“Regulations have been strengthened (and lengthened), Notified Bodies are now relying on State-of-the-Art obligations with typical guidelines such as MEDDEVs (although most don’t have any legal status), and now, if we’re lucky enough to sell our medical devices into Europe, our costs to comply with both the EU Medical Devices Regulations 2017/745 and the UK Medical Devices Regulations 2002 have doubled.

“Politicians continually say that “red tape” will be reduced, but unfortunately this never happens! Government Quangos continue to publish commitments that micro businesses and SMEs be given a “light touch” approach, but again we are yet to see this happen. 

“The challenges for medical device compliance have never been tougher.”

Gill says that joining the BHTA as a member will help give ProSys International a collective voice. The BHTA can also provide valuable support and guidance in overcoming some of these challenges.

The value of BHTA membership

There are many benefits to becoming BHTA member. For Gill, the most value comes from regulatory support, networking opportunities, educational sessions, being part of a collective voice, and aligning with the BHTA Code of Practice.

Gill comments: “Joining the BHTA was a no-brainer for me, having worked for several member companies in the past, I have enjoyed the networking opportunities, educational events, and the collaborative approach to our industry challenges. 

“The BHTA Code of Practice aligns so well with the ProSys mission and values and reflects a philosophy of care and support, which is very much at the forefront of all our activities.

“I am so looking forward to meeting with the Section members in the coming months and engaging in discussions that enhance quality of life for our customers whilst developing and growing our respective businesses.”


To find out more about how the BHTA can support your business and how to become a BHTA member, visit this page.

BHTA welcomes Topro as a new member

BHTA welcomes Topro as a new member
Terence Clark, UK Country Director for Topro image
Terence Clark, UK Country Director for Topro

Topro, a manufacturer of mobility products that help people regain their independence, has recently become a member of the British Healthcare Trades Association (BHTA). The company is best known for its high-quality rollators.

The BHTA recently caught up with Terence Clark, UK Country Director for Topro, to delve into Topro’s product offering, how joining the BHTA helps the firm to be more credible, and its future plans.


Joining Topro

Terence joined Topro after considerable experience in the stairlift sector.

“Previously I worked for 10 years at Stannah Stairlifts as its local authority sales manager and before that for 24 years as Head of Sales at Clark and Partners, our own large dealership with multiple outlets and substantial sales into the public sector,” said Terence. “Both these companies would have been considered the best in field, and when I was considering leaving Stannah I knew I wanted to work for a company with similar values and levels of expertise.”

Always committing to the business he works for, Terence wanted a position at a smaller firm where he could have a larger impact. He saw the Topro job advertised in THIIS and called to have a chat.

“I found an instant rapport with the company and its aims,” he recalled. “The role at Topro is a good combination of the elements I liked in both previous roles/companies and allows me to use my strengths and my experience to good effect.”

Best-in-class products

Topro mobility products are manufactured in Norway. They are the “best in class”, according to Terence.

“Coming from Stannah, I knew that quality products are a huge part of the success of any organisation. We have also invested heavily in logistics, staffing, IT, and systems to equip the new Topro UK to compete at every level with new products in the pipeline to further complement our current ranges.”

Topro’s range of rollators include the new feature-rich indoor rollator Hestia, the indoor/outdoor hard-working Original, the multi-option 5G, the rugged Olympus ATR (All Terrian Rollator), and the attractive and advanced Pegasus carbon rollator.

In addition, there is the Neuro, which uses reverse logic braking to help clients with conditions like Parkinson’s to stay safe and active as long as possible. Lastly, the Forearm Walker2, one of Topro’s best-sellers, is a practical, lightweight, and stable forearm walker designed to provide great upper body support.

Terence added: “Taurus dealers have access to the Taurus range of walkers. With its growing use throughout the NHS and rehab centres, Taurus offers flexibility and stability, helping clients relearn to walk after surgery or other conditions where they may have become unstable or unsteady.

“The significant investment of the owners has meant that Topro competes at the highest standard on the world stage, and it was decided to look for a larger UK market share and a wider profile within the dealership network and the NHS. I was tasked with overhauling the whole UK business, and this is what has happened.”

Topro UK team with Topro global sales and marketing director image
The Topro UK Team with Topro Global Sales and Marketing Director.
From right to left: Terence Clark – UK Country Director, Alexa Coyle – Topro UK Physiotherapist, Chris Ryan – Key Account Manager – North, Nigel Weston – Key Account Manager – South, Greg Doughty – Key Account Manager – Midlands, Katie Tomlinson – Customer Services, Eddie Peacock – Marketing Manager, and Kenneth Antonsen – Topro Global – Sales and Marketing Director

Overcoming challenges

Discussing overcoming challenges in the current business climate, Terence commented: “There are always challenges in business, and the impact of the cost-of-living crisis, coupled with various supply issues over past years, and of course Brexit and the changes that has created in legislation etc. are felt by all companies.

“We have a team committed to providing added value and an extremely well-regarded product offering working alongside the BHTA; we really are ready for the future.”

The decision to become a BHTA member

Becoming a BHTA member adds credibility to Topro.

Terence said: “I have been involved with the BHTA for decades and value its purposes, input, and advice.

“At Topro UK, I recognise that in order to be credible we need to connect with other manufacturers and dealers and gain depth of understanding of new and existing legislation and how this affects our world.

“We will be involved and a proactive part of BHTA. I look forward to integrating, meeting, and renewing friendships over the coming months.”

What the future holds

Topro will be attending several large exhibitions and conferences in 2024, including Naidex, the British Orthopaedic Conference, and the OT show.

Beyond this, Topro will be building on its reputation on the following five pillars, based on Terence’s knowledge of what is important to dealerships after 24 years as a mobility dealer:

  1. A stable and committed team: colleagues committed to Topro for the long haul.
  2. Value for money: the Norwegian-built range with its seven-year warranty proves that clients still want quality, which is probably even more important when money is tight.
  3. Added value: Topro is not simply trying to sell rollators; the firm wants to build the business of dealers and will work with them to train staff and healthcare professionals, provide help, market, and build their shops. Topro will connect with dealers to whatever degree they want to understand what they need.
  4. A straightforward, uncomplicated, and honest approach.
  5. The creation of pull through demand by marketing Topro’s products to end-users, the public sector, and healthcare professionals, including clinical validation of Topro Taurus products.

To find out more about how the BHTA can support your business and how to become a BHTA member, visit this page.