At the end of the transition period, the eCommerce Directive will no longer apply to the UK. Rules relating to online activities in
European Economic Area (EEA) countries may newly apply to UK online service providers who operate in the EEA from 1 January
2021. You should begin to prepare for these changes now.
The eCommerce Directive applies to ‘information society services’. This covers the vast majority of online service providers, for
example online retailers, video sharing sites, search tools, social media platforms and internet service providers. The Directive
currently allows EEA online service providers to operate in any EEA country, while only following relevant rules in the country in
which they are established. This framework will no longer apply to UK providers as the UK will have left the EEA.
Published: 13th July 2020
Source: Business Readiness Bulletin – UK Transition Issue 48
Millie joined the BHTA in March 2019 after completing an Extended Diploma in Level 3 Creative Media.